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NAYBORLEE / PRESS ROOM

The neighborhood
is the story.

Getting people off the screen and onto the street. The story, the people, and the files behind a more connected neighborhood.

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Founder story, coverage, photos, and quotable insights. Ready when your deadline is.

People gathering outdoors beneath trees and string lights
Make more of the place you share.

01 / THE PROBLEM

Twenty feet apart.
A world between us.

A passing wave or a misdelivered package can be as close as we get to the people living next door.

Less time together. More time at home. A reason to make the next hello easier.

Source notes for reporters

Pew’s 2025 survey was conducted March 10–16, 2025. Its 2010 report uses responses collected in late 2009. The questions and survey methods differ, so the figures are historical context rather than a directly comparable trend. They measure neighbor familiarity, not loneliness. The 41% finding comes from Rocket Mortgage’s research, published April 7, 2026.

Derek Thompson reports the socializing decline in “The Anti-Social Century” (The Atlantic, February 2025 issue; published online January 8), citing the American Time Use Survey. It measures time spent socializing, not loneliness.

Patrick Sharkey’s “Homebound” (Sociological Science, August 2024), also cited by Thompson, analyzes American Time Use Survey data. The increase is an average for U.S. adults from 2003 to 2022. Time at home is not necessarily time alone.

Harvard Graduate School of Education’s Making Caring Common report (October 2024) uses a nationally representative May 2024 YouGov survey of 1,500 U.S. adults. The figure counts people reporting loneliness frequently or almost all the time/always during the prior 30 days. It measures reported feelings, not time spent alone.

Link to these source notes

02 / WHAT NAYBORLEE IS

The gateway to offline life.

The point is getting people off the screen and onto the street.

Nayborlee is a private online board for the people you share a place with. A neighborhood, an apartment building, a 55+ community, a rural road, a second-home street where everyone’s gone half the year. Anywhere neighbors exist but don’t yet know each other.

Neighbors share recommendations, post Happenings, and actually get to know each other. Everything shows up in order. Nothing gets buried by an algorithm.

It’s the gateway to offline life, not the destination.

Free for neighbors. Always.

Nayborlee is built by Smart CRM, LLC.

How privacy and group pricing work

Member conversations and member lists stay inside the group. Groups can choose a free public introduction or a fully private group with Organizer coverage. Neighbors participate free either way.

See group pricing →
Lise Richards, founder of Nayborlee

03 / THE FOUNDER

Lise Richards

Lise Richards started Nayborlee because she kept noticing the same thing: we’re lonelier than ever as communities, living right next door to people we haven’t really spoken to in years.

She’s a solo founder and a software builder. Before Nayborlee, she spent years building tools that help people work better — then realized the thing most people actually needed was help being neighbors.

SHORT BIO / READY TO USE

Lise Richards is the founder of Nayborlee, a neighborhood community platform built to get people off the screen and onto the street. She runs Smart CRM, LLC, where she builds focused software products around better ways to work and live.

Download portrait (JPG) ↓Read Lise’s writing →

04 / WHAT WE’RE SEEING

The story beyond the board.

Quotable insights from Lise Richards, founder of Nayborlee.

The room moved.

“Chambers of commerce were built for storefronts. The fastest-growing professional class in America works from a laptop at the kitchen table. The room moved and nobody sent a change-of-address card.”
— Lise Richards, founder of Nayborlee

Being there early matters.

“The agents who claimed their Zillow profiles in 2006 had an enormous head start. Founding sponsorship of a neighborhood works the same way.”
— Lise Richards, founder of Nayborlee

Build for the way we live now.

“Nobody goes to the block party anymore. People wave from the driveway. We’re not trying to bring back 1985. We’re building the thing that works now.”
— Lise Richards, founder of Nayborlee

05 / COVERAGE

A local story, already taking shape.

More as it comes in.

06 / ASSETS

The files, all in one place.

Photos, logo, product imagery, and copy-ready background. No sign-in, no request form.

BOILERPLATE / READY TO USE

Nayborlee is a private online board for the people you share a place with — a neighborhood, apartment building, 55+ community, rural road, or second-home street — built to get people off the screen and onto the street. Neighbors share recommendations, post Happenings, and get to know the people around them, with conversations in chronological order instead of an algorithmic feed. Available to neighborhoods and local groups across the United States, Nayborlee is free for neighbors, always. Nayborlee was founded by Lise Richards and is built by Smart CRM, LLC. Learn more at nayborlee.com.

For editorial coverage of Nayborlee. Image credit: Courtesy of Nayborlee. The board screenshot contains fictional sample posts, not real member conversations. The SVG is a vector tracing of the original logo. Download press notes separately (TXT) ↓

07 / CONTACT

Let’s talk about the neighborhood.

For press inquiries:

We respond within one business day. Happy to talk about neighborhoods, loneliness, local business, or what we’re learning.

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